EGUIDE:
Integrating CRM with revamped WCM strategy is pushing WCM into a more prominent role as companies aim for highly personalized and targeted customer experiences. Learn about its evolving role, how many of your peers are planning to invest in WCM initiatives, and how WCM meets CRM.
EBOOK:
This expert resource provides 3 articles about how to leverage Web content management (WCM) to optimize the customer experience. Discover how to use customer profiles to deliver content to your target audiences, overcome common WCM challenges with 3 simple rules, and more.
EGUIDE:
In our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.
CASE STUDY:
Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.
WHITE PAPER:
Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
EBOOK:
Users need to find a way to get over SharePoint weaknesses - whether through tweaking the tools or adopting an alternative - because the software shows no signs of fading from use. Discover this expert resource that illustrates the pros and cons of the collaborative software.
EGUIDE:
In this e-guide, discover expert tips for a strong WCM system strategy. Read on to learn about solutions that can help an organization tailor its homepage appearance every time a new visitor arrives, distinctly message repeat visitors, track how and why customers are navigating compared to prospects, shorten Web forms and more.
EGUIDE:
In this expert e-guide, we explore a flexible, AI-driven approach to cloud-based content management and collaboration. Learn about a platform designed to enable you to power content with machine learning, leverage smart search, modernize content-based processes, and more.
