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When fully harnessed, CRM analytics encourages better business decisions and provides customers with personalized service. The right combination of technology, people, and processes can set you on the path to success.
Explore this expert e-book for advice on choosing a CRM platform that suits your needs, and learn how to construct a well-defined plan to put social media analytics into a broader enterprise context.
Gain insights on:
- The flaws of text analytics software
- Organizational hurdles that impede social media analytics programs
- CRM analytics optimization strategies
- And more
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