Making Web 2.0 Work for Your Enterprise: External Deployments

In the pages that follow, several examples of innovative companies benefiting from Enterprise 2.0 are presented. Discover how the following companies are using collaboration, blogging communities, social networks, and related forms of communication to enhance branding, increase reputation among customers and communicate with them, create public support, and increase team productivity and knowledge sharing.

LESSONS FROM INDUSTRY INNOVATORS:

Technology Company: External Blogs to Foster Improved Intimacy with Customers and Partners

Consumer Goods Manufacturer: Community Intelligence for Product Innovation

Insurance Company: Blogs to Enhance Corporate Communications

Retail Bank: Blogs to Target Emerging and Existing Customer Segments

Bank: Social Networks for Small Businesses Build Customer Loyalty

Vendor:: Oracle Corporation
Posted:: Feb 8, 2021
Published:: Aug 1, 2008
Format:: PDF
Type:: White Paper

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