The Next Generation of CRM -- Engaging with the Empowered Customer in Turbulent Times

As you know, we are facing economic challenges we have not seen in more than half a century. In such an environment it's important to make the right decisions and do the right thing. This IT Briefing will address the future state and shape of CRM, the transformational trends that are impacting companies, the CRM framework for success and competitive differentiation, and SAP's holistic approach in this CRM framework.

Vendor:: SAP America, Inc.
Posted:: Feb 8, 2021
Published:: Apr 17, 2009
Format:: PDF
Type:: IT Briefing

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