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The mobilisation of Web 2.0 is fostering new partnerships and rivalries throughout the value chain. Competitors are striking-up strategic alliances that have surprised the market, whilst some commercial allies are finding themselves increasingly polarised as the market progresses. Much of the activity relates to the ability of  brands, portals, and publishers to tap into new audiences via the mobile Web.

Vendor:

TechTarget Security

Posted:

Feb 8, 2021

Published:

Dec 8, 2010

Format:

PDF

Type:

White Paper