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Businesses that are not at the top of their game are finding it harder than ever to retain increasingly fickle and price-conscious customers. With rapidly changing technology, companies can leverage latest innovations that mesh with their customer experience management (CEM) strategies, including social and mobile channels.
However, such initiatives can easily backfire if companies employ the wrong strategies.
In this expert e-guide, learn how to best leverage digital marketing and CEM technologies to gain a deeper understanding of your customers and increase sales.
- Vendor:
- TechTarget Customer Experience
- Posted:
- Feb 8, 2021
- Published:
- Jul 26, 2013
- Format:
- Type:
- eGuide
