Many businesses mistakenly enter the world of big data through a "lab" approach in IT departments -- they're so eager to examine the latest tools and technology that they may leap into it without a solid strategy. It's no surprise that this tactic can show few results.
To obtain real business value from big data, you need a strategic approach to join technology investments with business goals.
View this informative white paper to explore the resources and offerings available to help you develop such a strategy, so that you can:
- Gain more insight
- Increase innovation in the enterprise
- Make better, faster decisions