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Today’s top performing organizations are using social media to gain deeper customer insights – but just how can social media help you deliver a more effective customer experience?

In this e-guide from the experts at SearchCRM.com, find out why social media has become a powerful tool for customer experience management (CEM), and discover what you can do to drive social media success. Inside, learn more about:

  • The traditional methods of information gathering
  • The role of social media listening in effective CEM
  • Case study: Health center finds success with automated contact services
  • And more
Vendor:
IBM
Posted:
Feb 8, 2021
Published:
Mar 24, 2014
Format:
PDF
Type:
eGuide

This resource is no longer available.