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Today’s top performing organizations are using social media to gain deeper customer insights – but just how can social media help you deliver a more effective customer experience?
In this e-guide from the experts at SearchCRM.com, find out why social media has become a powerful tool for customer experience management (CEM), and discover what you can do to drive social media success. Inside, learn more about:
- The traditional methods of information gathering
- The role of social media listening in effective CEM
- Case study: Health center finds success with automated contact services
- And more