Traditional CRM strategies and marketing data might not be enough to have a satisfying customer experience anymore.
E-commerce technologies are being combined with CRM and marketing data to enable customers to have easy transactions.
In this expert e-guide, a CRM expert explains how artificial intelligence (AI)-enabled devices are changing e-commerce and marketing, and making companies more customer-centric.
- Vendor:
- Adyen
- Posted:
- Feb 8, 2021
- Published:
- Apr 26, 2017
- Format:
- Type:
- eGuide