Creating B2B Engagement, Not Just B2B Content

Marketers are generating more and more content to educate and nurture prospects through the sales pipeline. But for many, it’s becoming harder than ever to identify and implement effective methods to connect with the ideal buyer.

The solution isn't creating more content—it’s getting the most out of what you have on hand.

Join marketing experts as they break down underutilized tactics you can use to improve engagement at all stages of the funnel.

From executing an on-demand promo plan to leaning into real-time personalization, you'll walk away with tips and tricks you can implement immediately to broaden your content’s exposure.

Vendor:: BrightTALK by TechTarget
Posted:: Jul 22, 2021
Published:: Jul 22, 2021
Format:: Video
Type:: BrightTALK

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