Innovation Awards APAC 2023 - Healthcare: Zuellig Pharma

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Zuellig Pharma saw the lack of advanced analytics and trusted data platforms in the healthcare sector and built an offering it believes can plug the gaps and help pharmaceutical companies enhance customer engagement.

Called business intelligence as a service (BIaaS), the platform has already helped one organisation better understand user behaviour and gain customer loyalty.

Vendor:
TechTarget ComputerWeekly.com
Posted:
May 19, 2023
Published:
May 19, 2023
Format:
PDF
Type:
eGuide
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