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Mastering sales management is no easy task, especially when it comes to knowing the ins and outs of metrics, such as key performance indicators (KPIs).
So, what exactly is a KPI? What makes a certain KPI a lagging indicator and one leading? And how can you use those indicators in the most effective and efficient manner?
Dig into this guide to get an in-depth look at the major metrics of sales management and discover how you can become an expert in KPIs for analysis success.