3 Rs of analytics: Automation relevance, response, and ROI
According to a recent study by Forrester, 6 out of 10 global CMOs state that analytics is among their top 5 priorities. But with tech stacks growing larger and larger, how can your organization draw meaningful insights and create a true 360-degree view of the customer across every touchpoint?
In this webcast, you’ll discover why automation is a key tool for marketers in unlocking the value of their data. You’ll also learn how you can master the 3 Rs of marketing analytics automation: relevance, response, and ROI.
Tune in to find out how your marketing team can overcome disparate data systems and enable time and cost savings for your organization.