Understanding RCS and SMS: Pros, cons & what to know
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Since the first SMS message was sent more than 30 years ago, a multitude of new mobile messaging methods have risen in popularity. One of these is Rich Communication Services (RCS), which has changed the game for mobile communications.
But what exactly is RCS? How does it differ from SMS? What are the benefits of the two methods and which one may be best for your organization’s needs?
Dig into this article to gain more insight into SMS and RCS and discover how they can help your business better engage with your customer base.