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Enthusiasm for AI is high among insights teams (64%) and stakeholders (74%), with optimism about its impact on research. Key benefits include spotting trends, boosting productivity, and managing knowledge. Yet, 25% of insights teams and 12% of stakeholders remain cautious, citing data privacy and quality concerns.

Access the full research report now to discover how AI is positioned to revolutionize research and insights.

Vendor:

Market Logic

Posted:

Aug 3, 2024

Published:

Aug 9, 2024

Format:

PDF

Type:

Research Content