Maximize the impact of your webinars with these post-event best practices

Once a webinar has aired, many B2B marketers breathe a sigh of relief. But, while much of the heavy lifting is over, the work isn't done yet. One of the greatest powers of webinars as a content format is the ability to engage your audience on-demand long after the camera stops recording live.

Marketers looking to get the most ROI from their webinar programs need to have post-event processes in place to keep the engagement going. Download this e-book for expert advice on how to realize the full potential of your webinars. From enabling your sales team to follow-up on activity to creating derivative content for future campaigns, you'll discover how you can make the most of the engagement you have now and set you up to maximize on-demand engagement in the future.

Vendor:: BrightTALK by TechTarget
Posted:: Sep 4, 2024
Published:: Sep 6, 2024
Format:: PDF
Type:: White Paper

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