Discover how 1-to-1 personalization drives ROI for your business

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As personalization advances, companies can deliver 1-to-1 experiences that resonate with each customer. This e-book explores planning and implementing effective personalization strategies across marketing channels.

Key topics include:

  • Setting goals and assembling the right team for personalization
  • Leveraging rules-based and machine learning approaches
  • Delivering personalized experiences across websites, email, mobile apps, and other touchpoints
  • Examples of personalization for B2C and B2B companies

Discover how 1-to-1 personalization can improve customer engagement, conversion rates, and marketing ROI. Read the full e-book to learn more.

Vendor:
Salesforce
Posted:
Nov 4, 2024
Published:
Nov 4, 2024
Format:
PDF
Type:
eBook

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