How Digital Advertising Works in Healthcare Marketing

This eBook is a comprehensive guide that covers how advertising channels impact full-funnel healthcare marketing, what data they capture from websites today, and the limited dataset they need to function.
Download it to learn:
- Why healthcare can't quit traditional digital ad channels
- Why privacy regulations could be a hit to digital advertising performance
- How ad channels support the marketing funnel, and how each ad platform works
- How to make high-performance advertising work in the context of privacy