Lincoln Financial Provides Sales Teams with a Single Source of Truth on AWS
Lincoln Financial Group modernized its data environment with agile solutions from Amazon Web Services (AWS), implemented with help from Deloitte. The company replaced its legacy data warehouse with a consolidated data and analytics solution powered by AWS services, including Amazon S3 and Amazon Aurora.
Key benefits include:
· 80% reduction in user effort
· Near real-time access to data
· Improved sales productivity and decision-making
· Enhanced speed to market and marketing efficiency
The new system provides a single source of truth, streamlining data management and facilitating timely insights. This enables Lincoln Financial's teams to offer more precise solutions to partners and customers.
- Vendor:
- AWS
- Posted:
- Mar 7, 2025
- Published:
- Mar 7, 2025
- Format:
- Type:
- eGuide
