Learn how personalized marketing helped boost Telmore's sales by 21%

Telmore, a Danish telecom company, revamped its marketing strategy using Adobe's AI solutions for personalized customer experiences. By adopting Adobe Real-Time Customer Data Platform and Journey Optimizer, Telmore unified customer data to create targeted campaigns based on preferences.

Key results include:

• 21% growth in digital sales with 25% increase in cross-sales
• 11% lift in sales from AI-ranked offers
• 195% increase in customer matches on Facebook
• Up to 11% purchase rates from triggered emails

"We're moving from optimizing for audiences to giving each person what they want," says Frederik Scholten, CMO at Telmore.

Explore this case study to see how AI personalization drives results.