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Transform Your Contact Center with AWS and Local Measure

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Generative AI and the contact center of the future

As organizations continue to look for new ways to enhance their customer service efforts, many have started to leverage generative AI and large language models (LLMs) to transform contact centers and future CX operations.

This guide can provide you with a look at the current gen AI landscape, covering how LLMs can improve conversational AI, enhance analytics to understand customer sentiments, and streamline knowledge and quality management. Yet, it warns of ethical issues like transparency, bias, data security, and job displacement with AI adoption.

Dig into the guide to learn more and discover how you can best equip your company to achieve their contact center goals. 

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