How to unleash the value of customer data

With more ways to connect across new and emerging channels, more potential to harness first-party data, and more creativity and efficiency unlocked by AI, brands today have unprecedented opportunities to forge connections with their customers.

However, this is easier said than done considering that customer data is often spread across a variety of systems and sources. Fortunately, Braze makes it easy for organizations to integrate first-party data from anywhere – no matter what system you are using.

Watch this video now to learn how you can better understand your customers and deliver consistent experiences that they love.

Vendor:: Braze
Premiered:: Mar 10, 2025

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