The first level is to visualise the data. The second is to contextualise the data. Third is to simulate the data to project the best outcome. The fourth level of IoT maturity is to execute the data autonomously. In this episode, Nick interviews Tony Shakib, GM/Partner at Microsoft Azure IoT, about how IoT can bring different technologies together on behalf of customers for a huge increase in productivity across many industries like transportation and healthcare. Join us as we discuss: - Factors contributing to Microsoft leading in the Gartner Magic Quadrant for 3 years in a row - The potential for enterprises to leverage IoT Edge - Digital twins: what it is and how it’s used - A simplified view of the Metaverse and how to benefit from it today - How phases of IoT maturity provide a competitive edge