Generative AI is a type of AI that can create new content and ideas, including conversations, images, music, and code. As software companies continue to drive differentiation and innovation in their products, their development teams are showing growing interest in Gen AI technologies: they can use them to perform various tasks without complex, time-consuming data labeling and training and also easily access them through APIs or interactive clients. Join us for a conversation with Jeffrey Hammond, Head of ISV Product Transformation, where we'll discuss: Important decisions product strategists in software companies must make when setting a Generative AI strategy Review examples of use cases that are good starting points for experimentation Explore resources and programs that development and data science teams can use to accelerate delivery of Gen AI enabled software products.