Case Studies, Whitepapers, Webinars and Product Information sponsored by SPSS Inc. Worldwide Headquarters

All Research Sponsored By:SPSS Inc. Worldwide Headquarters

Let Customer Feedback Do the Driving WHITE PAPER: As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation. Posted: 07 May 2009 \| Published: 31 May 2007 TOPICS: CRM \| CRM Analytics \| Customer Data Integration \| Customer Data Management \| Customer Interaction Services \| Customer Profiles \| Customer Satisfaction \| Customer Service

Mastering New Challenges in Text Analytics: Making Unstructured Data Ready for Predictive Analytics WHITE PAPER: This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by SPSS Inc.'s text analytics solutions. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Business Processes \| CRM \| Customer Loyalty \| Customer Service \| Data Mining \| Databases \| Instant Messaging \| Marketing

Hard Hat Area: Myths and Pitfalls of Data Mining WHITE PAPER: The intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte." Myths and misconceptions create their own risks and need to be debunked. This article outlines some risks, debunks some myths, and provides some protective "hard hats" for data miners. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Analytic Applications Software \| Business Process Management \| Collaboration \| Customer Interaction Services \| Data Mining \| Risk Assessment \| Risk Management