ESSENTIAL GUIDE:
IT4IT™ for Managing the Business of IT – A Management Guide, from The Open Group, provides best practice advice and focuses on the data and automated workflows needed to manage IT services in a lean, agile and business-focused way.
EGUIDE:
In this e-guide we discuss why data integration and preparation are the unsung heroes of modern BI and advanced analytics. More so than ever, it would seem, due to the ever-increasing volume and variety of data.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
PRESENTATION:
In this presentation from our CW500 event, digital transformation programme director Richard Philips explains how the AA tackled the challenges of delivering people, cultural and organisational change.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Southern Water has centralised its data specialists and overhauled its data management and business intelligence technology to support business decision-making at scale
EGUIDE:
Business intelligence and analytics is an ever-changing landscape. In this 20-page buyer's guide, Computer Weekly looks at firms' search for data scientists, how modern business intelligence works for big data and the role DevOps can play in navigating a data onslaught.
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
EGUIDE:
In this e-guide, find out how financial institutions are using AI-powered chatbots to serve customers, what AI means for the future of work and how one Singapore-based startup is using declassified military methodologies to produce data-driven insights.
EGUIDE:
In this e-guide we shine the light on a number of case studies taken from around the world of data analytics. We delve into a number of Silicon Valley-based startups that are looking to shake up the data analytics industry as well as glimpsing into the future of AI-based analytics, data visualisation tools and the Australian data analytics market.
