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NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
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In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
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What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM.
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An evolution is currently taking place regarding business process management (BPM). The resources used to create business solutions are also evolving. Access this white paper today to learn just how – and better understand the importance of creating business solutions with less variability, improved accuracy, and greater environmental awareness.
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In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
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Check out this informative resource for an overview of a customer relationship management (CRM) suite that helps you make the most of your interactions and gain valuable customer insight to deliver measurable business results.
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Automating single-mainframe environments often requires time-consuming and cumbersome script-writing. This resource describes a strategy designed to quickly and easily replace manual methods of mainframe automation.
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This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
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A content marketing strategy doesn't create itself. It's the result of clear intention, careful planning, and focused execution. These six best practices can help you develop and deploy effective strategies for content marketing across all channels and buying cycles.
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Drools, a business rules management system (BRMS) created by members of the JBoss developer community, offers the innovation you need for early stage projects or proof-of-concepts. But when it comes to mission-critical applications, don't you want the assurance of SLA-based support, patches, and updates?