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With all of the recent growth in the marketing tech space, an illusion has developed that a marketer’s job has somehow gotten easier. We may have more channels to work with and there are more and better technologies to leverage, but these advances can sometimes actually make our jobs more challenging.

Open this white paper to learn how to keep up with trends in marketing communication and demand generation to continue moving buyers through your sales funnel.

Vendor:

Informa TechTarget

Posted:

Feb 8, 2021

Published:

Nov 19, 2019

Format:

PDF

Type:

White Paper