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“B2B industry benchmarks are all over the place. When establishing your own measurements, take into consideration the maturity of your market and solution.”

But which KPIs should you start considering when evaluating your own demand generation processes?

Download this demand generation guide to understand the 4 stages of demand generation and the KPIs that go with them.

Vendor:

Informa TechTarget

Posted:

Feb 8, 2021

Published:

Nov 25, 2019

Format:

PDF

Type:

White Paper