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While the world has seen a shift from voice-centric customer service to a multi-channel, online, and data-driven model, voice remains dominant and is not going away anytime soon as a channel.
However, there are still key challenges that enterprises face in their voice communication with customers. In fact, 54% of respondent organizations reported having limited analytics features as a major challenges, according to 8x8 research.
Read on to learn about 3 voice API features that can help you overcome those challenges and enable better voice conversations – thereby building customer trust and creating personalized engagements.