What will make the IT buying team come to your organization's event?

Face-to-face events in 2023 are facing a steep uphill battle. Average attendance faces a 36% decline in pre-pandemic attendance vs. post-pandemic registration, with an even steeper 50% decline for 'avid attendees' from previous years.

So, what's the solution? What will make the IT buying team come to your organization's event?

In this TechTarget infographic, take a deep dive into buyers’ attitudes towards attending in-person events, including their motivations why they would be inclined to attend, and the secrets to attracting them to your event.

Vendor:: Informa TechTarget
Posted:: Mar 4, 2023
Published:: Mar 4, 2023
Format:: HTML
Type:: Infographic

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