Research report: Benchmarking banking industry's progress on AI-powered CX

It's clear to see that AI and automation aren't going anywhere, especially in the customer experience (CX) space. But how effective has it really been?

This 2024 CX in Banking Survey examines how banks and credit unions use AI and omnichannel strategies to boost customer loyalty and deposits, highlighting key trends like:

82.5% see CX as key to loyalty and retention
Over half plan to up CX tech spending by 10%+ in 3 years
AI-advanced respondents are twice as likely to provide consistent CX
91% aim for full integration across communication channels in 3 years

Access the full report to gain more insight into CX tech, AI uptake, and digital hurdles in banking.

Vendor:: Talkdesk
Posted:: Jul 29, 2024
Published:: Jul 30, 2024
Format:: PDF
Type:: Research Content

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