4 intent data use cases for GTM teams in EMEA

As the unique benefits of intent data become clearer and clearer, there’s continued momentum in how
intent is integrated within organizations and across go-to-market (GTM) teams. And with so many ways
to leverage intent data insights, the most successful organizations focus on solving key challenges –
winning team buy-in and showing ROI – before scaling insights across the business.

In this brief e-book, you can discover the different ways real B2B tech companies in EMEA are using intent data
across their go-to-market teams to improve performance. Whether you’re just starting your intent data
journey or well on your way, you’ll walk away with ideas for how to further integrate it throughout your
business to improve performance.

Vendor:: Informa TechTarget
Posted:: Sep 5, 2024
Published:: Sep 5, 2024
Format:: PDF
Type:: eBook

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