All Research Sponsored By:Silverpop Systems Inc. an IBM Company

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics
WHITE PAPER: Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information and it also provide marketers a rich opportunity to develop strong customer relationships.
Posted: 08 Aug 2008 | Published: 01 Jan 2006


Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
WHITE PAPER: This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007