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Addressable Advertising Opportunities for Network Operators sponsored by Motorola Solutions WHITE PAPER: This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising. Posted: 05 Jan 2009 \| Published: 23 Dec 2008 TOPICS: Ads \| Advertising \| Advertising Industry \| Digital Cable Services \| Digital Modems \| Digital Telephony \| Digital TV \| Telecommunications Carrier Systems \| Television Broadcasting Industry \| Television Systems

RPA vs. BPM: How are they different? sponsored by TechTarget ComputerWeekly.com EGUIDE: Robotic process automation and business process management are complementary partners in driving digital transformation initiatives. RPA has received a lot more publicity in recent years, but BPM is an essential discipline and a key enabler in scaling RPA projects. Here are the main differences between these process-oriented initiatives. Posted: 19 May 2022 \| Published: 19 May 2022 TOPICS: Business Process Automation \| Business Process Automation Software \| Business Process Management \| Business Processes \| Workload Automation

Driving Real Value with Intent-Driven Digital Advertising sponsored by Informa TechTarget EBOOK: Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI. Posted: 08 Feb 2021 \| Published: 24 Oct 2019 TOPICS: Marketing \| Sales \| Sales and Marketing Software

Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now sponsored by Informa TechTarget EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes. Posted: 08 Feb 2021 \| Published: 10 Apr 2019 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| Customer Data Integration \| Customer Loyalty \| Customer Satisfaction \| Marketing \| Predictive Analytics \| Sales \| Sales and Marketing Software

Digital Transformation: Part I sponsored by TechTarget ComputerWeekly.com PRESENTATION: In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change. Posted: 08 Feb 2021 \| Published: 17 Mar 2016 TOPICS: Business Development \| Business Environment \| Business IT Alignment \| Business Models \| Business of Information Technology \| CIOs \| Collaboration \| Leadership \| Telecommunications Industry \| Workforce Planning

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey sponsored by Informa TechTarget RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program. Posted: 08 Feb 2021 \| Published: 18 Apr 2019 TOPICS: B2B \| CRM \| CRM Software \| Customer Retention \| Customer Satisfaction \| Marketing \| Sales \| Sales and Marketing Software \| User Experience

Critical Technologies for Compliance and Risk Management sponsored by Siperian, Inc. WHITE PAPER: Due to the financial meltdown in the mortgage-backed securities industry, new compliance requirements will be implemented. Read this paper to find out how organizations can ensure compliance with stricter regulations and manage risk appropriately so the business does not slip into non-compliance resulting in negative publicity or punitive fines. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Business Processes \| Compliance (Finance) \| Compliance Best Practices \| Government Agencies (U.S.) \| Gramm-Leach-Bliley Act \| Master Data Management \| Regulatory Compliance \| Risk Management \| Web Content Management

Global Delivery: A Course to High Performance in a Multi-Polar World sponsored by Accenture WHITE PAPER: To fully exploit the opportunities offered by the multi-polar world, multinationals and public sector organizations must successfully create a global delivery strategy, and tap into specialized industry. Posted: 18 Feb 2009 \| Published: 18 Feb 2009 TOPICS: Business Process Outsourcing \| Business Processes \| Global Economy \| Globalization \| Public Sector \| Workforce Planning

Optimizing Customer Retention Programs sponsored by Portrait Software WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI. Posted: 16 Dec 2008 \| Published: 16 Dec 2008 TOPICS: Cost Benefit Analysis \| CRM \| Customer Satisfaction \| Databases \| Financial Services \| Marketing \| ROI

IBM WebSphere Message Broker, Version 6.1 with IBM WebSphere Adapters: Communicating with Enterprise Information Systems sponsored by IBM WHITE PAPER: This white paper reveals how WebSphere® adapter nodes within IBM® WebSphere Message Broker V6.1 speed and simplify the tasks of creating integrated processes, resulting in greater productivity and lower cost. Posted: 12 Feb 2009 \| Published: 11 Feb 2009 TOPICS: Business Architectures \| Business Continuity Planning \| Business Integration Software \| Business IT Alignment \| Business Process Management \| Business Process Reengineering \| Business Processes \| Information Architects \| SOA

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