WEBCAST:
Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts.
PRESENTATION:
In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
WHITE PAPER:
What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EBOOK:
More than half of B2B buyers will end sales calls if reps don’t know enough about their companies. That’s why it’s so important to have a solid plan for nurturing third-party leads. Download this eBook for tips on how you can use email marketing to nurture third-party leads.
EGUIDE:
Download this exclusive guide to learn about a new method of lead scoring that uses automation to more accurately gauge where a customer is in the buyer lifecycle.
WHITE PAPER:
The consumer Web has shown us the power of the internet as a social, collaborative platform, particularly when compared to existing rigid corporate environments. Wikis, blogs, Really Simple Syndication (RSS) feeds, social networks, tagging, and mashups are flexible, user-driven tools that have the potential to bring many benefits to the enterprise.
WHITE PAPER:
Enterprise job scheduling is a mature and mission-critical IT capability that supports some of the most important business processes throughout a modern enterprise. This EMA whitepaper will review the implementation and benefits of agentless job scheduling.
WHITE PAPER:
To fully exploit the opportunities offered by the multi-polar world, multinationals and public sector organizations must successfully create a global delivery strategy, and tap into specialized industry.
