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How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
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In this white paper, you'll learn how to determine risks, calculate impact, evaluate your current structure's response and test overall resiliency.
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With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces.
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This paper explores optimization strategies and demonstrated benefits being achieved today with IBM Software solutions. Utilization of these capabilities can help you meet the increasing challenges of energy efficiency, cost containment and compliance.
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The growing bifurcation of the marketplace between the two extremes of product commodity and customer needs-based solutions will make rapid losers and winners across different industries.
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This white paper presents the Microsoft Corporation vision for service orientation and service-oriented architecture in enterprise computing.
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Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities.
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This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand.