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Map Content to the Buyer’s Journey
sponsored by TechTarget
WHITE PAPER: Open this white paper to learn how to map content to your buyers’ buyer journeys to get them the information they need, and sales made.
Posted: 08 Feb 2021 | Published: 18 Nov 2019

TOPICS:  Marketing
TechTarget

How Ready Are You for Account-Based Marketing?
sponsored by TechTarget
WHITE PAPER: How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
Posted: 08 Feb 2021 | Published: 24 Sep 2019

TechTarget

Beyond Disaster Recovery: Becoming a Resilient Business
sponsored by IBM
WHITE PAPER: In this white paper, you'll learn how to determine risks, calculate impact, evaluate your current structure's response and test overall resiliency.
Posted: 27 Oct 2008 | Published: 27 Oct 2008

IBM

Web 2.0 at Work: Departmental Use Cases
sponsored by Oracle Corporation
WHITE PAPER: With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces.
Posted: 03 Apr 2009 | Published: 01 Aug 2008

Oracle Corporation

IBM Software: A Green Strategy for Your Entire Organization
sponsored by IBM
WHITE PAPER: This paper explores optimization strategies and demonstrated benefits being achieved today with IBM Software solutions. Utilization of these capabilities can help you meet the increasing challenges of energy efficiency, cost containment and compliance.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

IBM

Optimizing Customer Retention Programs
sponsored by Portrait Software
WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
Posted: 16 Dec 2008 | Published: 16 Dec 2008

Portrait Software

The Customer Focused Enterprise
sponsored by IBM Line of Business
WHITE PAPER: The growing bifurcation of the marketplace between the two extremes of product commodity and customer needs-based solutions will make rapid losers and winners across different industries.
Posted: 29 Nov 2007 | Published: 01 Apr 2006

IBM Line of Business

Service Orientation and Its Role in Your Connected Systems Strategy: Building Distributed Applications
sponsored by Microsoft Corporation India Pvt Ltd
WHITE PAPER: This white paper presents the Microsoft Corporation vision for service orientation and service-oriented architecture in enterprise computing.
Posted: 20 Oct 2008 | Published: 18 Oct 2008

Microsoft Corporation India Pvt Ltd

Cisco Growing with Technology Awards 2007
sponsored by Cisco Systems, Inc.
WHITE PAPER: Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities.
Posted: 22 Feb 2008 | Published: 01 Jan 2007

Cisco Systems, Inc.

Taking On-Demand CRM Integration to the Next Level
sponsored by Oracle Corporation
WHITE PAPER: This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand.
Posted: 08 Nov 2007 | Published: 01 Sep 2007

Oracle Corporation