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Not Business as Usual. The Changing Channels in Consumer Electronics
sponsored by IBM Line of Business
WHITE PAPER:
IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
Posted:
29 Nov 2007 |
Published:
01 Nov 2007
TOPICS:
Channel Management
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Competition
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Consumer Electronics Industry
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CRM
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Sales Channels
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