PRODUCT LITERATURE:
Customer service demands are overrunning companies today. In both business-to-consumer and business-to-business settings, product and service offerings are proliferating and customer interactions are multiplying. This white paper di...
EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
PRESENTATION:
In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
EBOOK:
The current economic climate provides a strong reason for firms to turn to the advantages of software. In this 14-page buyer's guide, Computer Weekly looks at the role of datasets in accounting, how technology is helping finance departments control budgets and the importance of integrating automation into business processes.
WEBCAST:
Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts.
EBOOK:
Data analytics for the solution of first-order business problems is probably more important than ever. It is not new. Companies and organisations have been analysing computerised data for many decades. But all sorts of companies now pronounce themselves "data driven". Read more about business analytics trends in this exclusive e-guide.
EZINE:
In this week's Computer Weekly, we talk to retailer Sainsbury's about its data science strategy and how it helps the firm better understand customers. We take a detailed look at the evolution of the business intelligence market. And we find out how simulated disaster management can tackle the security skills gap. Read the issue now.
EGUIDE:
In this e-guide: HR software had long been a relatively backward zone of enterprise software before the Covid-19 pandemic. It had been catching up, as organisations applied digital approaches drawn from customer experience to employee experience, encompassing the journey from recruitment, through working and learning, to moving up or moving on.
EGUIDE:
A study shows that most fintech startups, like most banks, are failing to address vulnerabilities in the web and mobile applications, underlining the scale of the challenge
JOURNAL ARTICLE:
This journal covers how to connect enterprise performance management processes to drive your business value along with several other commentaries and a case study that comes from The Netherlands. It will also explore business intelligence and the need for profitability management.
