IT White Papers Reports

Decoding ABM: Simple data-driven strategies for successful ABM
sponsored by Informa TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 08 Feb 2021 | Published: 09 May 2019

Informa TechTarget

Part 7: Lead Scoring and Action Triggers
sponsored by Informa TechTarget
EGUIDE: Download this exclusive guide to learn about a new method of lead scoring that uses automation to more accurately gauge where a customer is in the buyer lifecycle.
Posted: 08 Feb 2021 | Published: 10 Jan 2020

Informa TechTarget

Getting the best out of robotic process automation
sponsored by TechTarget ComputerWeekly.com
EGUIDE: IT leaders are used to doing more with less, but the pandemic has forced many organisations to reassess whether the way processes have always been run, is optimal. With people having to work from home, many organisations have needed to automate previous manual tasks, in order to remain operational.
Posted: 15 Mar 2021 | Published: 19 Feb 2021

TechTarget ComputerWeekly.com

Document Your Ideal Customer Profile (ICP)
sponsored by Informa TechTarget
WHITE PAPER: Open this white paper to learn how to keep up with trends in marketing communication and demand generation to continue moving buyers through your sales funnel.
Posted: 08 Feb 2021 | Published: 19 Nov 2019

TOPICS:  Marketing
Informa TechTarget

2021 APAC Media Consumption: Digital research preferences
sponsored by TechTarget ComputerWeekly.com
INFOGRAPHIC: In this infographic, we show the results of our 2021 Media Consumption Survey. Find out why localization of content is important to users and what type of content works best in each buying stage.
Posted: 14 Dec 2021 | Published: 14 Dec 2021

TechTarget ComputerWeekly.com

The last mile to the individual customer: Sales and marketing software trends
sponsored by TechTarget ComputerWeekly.com
EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 08 Feb 2021 | Published: 21 Dec 2018

TechTarget ComputerWeekly.com

Global Delivery: A Course to High Performance in a Multi-Polar World
sponsored by Accenture
WHITE PAPER: To fully exploit the opportunities offered by the multi-polar world, multinationals and public sector organizations must successfully create a global delivery strategy, and tap into specialized industry.
Posted: 18 Feb 2009 | Published: 18 Feb 2009

Accenture

Evolution Vs. Revolution: Driving B2B Efficiencies Forward with People, Processes and Technology Tools
sponsored by SEEBURGER
WHITE PAPER: B2B integration technology, offers powerful and complementary tools and services for seamless business integration and meeting the challenges of global collaboration.
Posted: 27 Oct 2008 | Published: 27 Oct 2008

SEEBURGER

Optimizing Customer Retention Programs
sponsored by Portrait Software
WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
Posted: 16 Dec 2008 | Published: 16 Dec 2008

Portrait Software

Epicor ICE 2.0: Introducing Next-Generation Business Architecture
sponsored by Epicor Software Corporation
WHITE PAPER: Epicor Internet Component Environment (ICE) 2.0 is a modern business architecture and application framework which utilizes a 100% service-oriented architecture (SOA) and Web 2.0 technologies for a new breed of enterprise solution.
Posted: 21 Nov 2008 | Published: 21 Nov 2008

Epicor Software Corporation