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Whether your goal on the web is to inform, sell, entertain, or persuade, your site needs to meet the expectations of today's Internet users. Rich web pages, rapid fire communications, huge software downloads, and an expanding universe of digital media require a new approach to content delivery. Read this paper to see what Limelight has to offer.
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What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM.
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Today, virtualization can enhance nearly every aspect of an IT infrastructure: servers, operating systems, applications, storage, data and networks.
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This paper explains the challenges marketers face today and how innovative, next generation campaign approaches are beginning to separate the best from the rest.
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Organizations in all industries and of all sizes are turning to business intelligence (BI) and data warehousing (DW) technologies and services to either automate or support decision-making processes.
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Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities.
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The goal of this business continuity survey was to learn what these executives were doing about business continuity, and how it figured in their overall IT strategy.
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While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.