CRM Best Practices White Papers

WHITE PAPER: Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.

Posted: 27 Apr 2009 | Published: 27 Apr 2009

WHITE PAPER: Discover how several innovative companies are using collaboration, blogging communities, social networks, and related forms of communication to enhance branding, increase reputation among customers and communicate with them, create public support, and increase team productivity and knowledge sharing.

Posted: 03 Apr 2009 | Published: 01 Aug 2008

WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why.

Posted: 01 Sep 2008 | Published: 25 Dec 2006

WHITE PAPER: Implementing a CRM solution can be difficult for organizations that have multiple business units. Read this paper to learn how your organization can benefit from a CRM strategy that provides an understanding and guidelines for reaching long term goals.

Posted: 14 May 2007 | Published: 01 Sep 2006

WHITE PAPER: This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.

Posted: 06 Mar 2007 | Published: 01 Jan 2007

WHITE PAPER: Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.

Posted: 02 Mar 2007 | Published: 01 Jul 2006

WHITE PAPER: Loyalty programs are a necessary part of a successful CRM program and long-term customer retention. Compare available programs, learn what a loyalty program can achieve for your business and gain an eight step guide to designing your own successful plan.

Posted: 16 Jan 2007 | Published: 01 Feb 2005

WHITE PAPER: Customer relationship management (CRM) deployments can be complex and difficult. This white paper provides a checklist of the ten critical success factors for organizations to follow to avoid common pitfalls as they design and deploy their CRM system.

Posted: 16 Jan 2007 | Published: 01 Aug 2006

WHITE PAPER: Compare the performance differences between firms with well a defined and CRM supported sales process verses those without optimized sales strategies. Discover the most dramatic areas of performance gain and the impact on sales effectiveness.

Posted: 22 Nov 2006 | Published: 26 Dec 2005

WHITE PAPER: A successful CRM strategy can give small and midsize businesses (SMBs) competitive advantage. This white paper presents five key steps to developing a customer-centric approach for every aspect of business.

Posted: 04 Oct 2006 | Published: 01 Oct 2006