Referral Programs White Papers

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Referral Programs White Papers (View All Report Types)

Why Your Falling Lead Conversion Rates Are a Good Thing (And What to Measure Instead) sponsored by TechTarget WHITE PAPER: In this brief, explore how individual lead counts and conversion metrics can distract organizations from producing pipeline and revenue, and how buying-group-aware measures enabled by the Demand Unit Waterfall™ can provide a more meaningful evaluation of the health of the B2B revenue engine. Posted: 08 Feb 2021 \| Published: 29 May 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing

Why More High-Performance Companies Are Depending on Intent Data sponsored by TechTarget WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today. Posted: 08 Feb 2021 \| Published: 27 Sep 2019 TOPICS: Business Intelligence \| Business Intelligence Software \| Data Management \| Data Management Software \| Data Quality \| Marketing \| Sales \| Sales and Marketing Software

Making Web 2.0 Work for Your Enterprise: IT Deployments sponsored by Oracle Corporation WHITE PAPER: The consumer Web has shown us the power of the internet as a social, collaborative platform, particularly when compared to existing rigid corporate environments. Wikis, blogs, Really Simple Syndication (RSS) feeds, social networks, tagging, and mashups are flexible, user-driven tools that have the potential to bring many benefits to the enterprise. Posted: 03 Apr 2009 \| Published: 01 Aug 2008 TOPICS: Blogs \| Collaboration \| Collaborative Product Development \| Market Research \| Marketing \| Project Management \| RSS \| SMBs \| Social Computing \| Social Networking \| Tagging \| Wikis

Optimizing Customer Retention Programs sponsored by Portrait Software WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI. Posted: 16 Dec 2008 \| Published: 16 Dec 2008 TOPICS: Cost Benefit Analysis \| CRM \| Customer Satisfaction \| Databases \| Financial Services \| Marketing \| ROI

Introduction to Requirements - The Critical Details That Make or Break a Project sponsored by Global Knowledge WHITE PAPER: This whitepaper will discuss the various kinds of information technology requirements, their importance, the different requirement types, the concept of requirements engineering and the process for gathering requirements. Posted: 10 Dec 2008 \| Published: 10 Dec 2008 TOPICS: Business Processes \| IT Departments \| ITIL \| Productivity \| Project Management \| Testing

Beyond Disaster Recovery: Becoming a Resilient Business sponsored by IBM WHITE PAPER: In this white paper, you'll learn how to determine risks, calculate impact, evaluate your current structure's response and test overall resiliency. Posted: 27 Oct 2008 \| Published: 27 Oct 2008 TOPICS: Business Processes \| CRM \| Disaster Planning \| Disaster Recovery \| ERP \| High Availability \| Risk Management

HP Virtualized Infrastructure Solutions for mySAP™ Business Suite - A Roadmap to Increased Flexibility and Manageability of Your SAP Landscape sponsored by Hewlett Packard Enterprise WHITE PAPER: The HP Virtualized Infrastructure Solutions for mySAP Business Suite provide the infrastructure components, management tools, and best practice methodologies to implement and operate SAP's Adaptive Computing infrastructure. Posted: 02 Jul 2008 \| Published: 01 Apr 2005 TOPICS: Business Processes \| NetWeaver \| SAP (Product) \| Storage Virtualization

Assuring Asset Documentation Integrity sponsored by McLaren Software WHITE PAPER: In this whitepaper, we will discuss best practices for assuring the integrity of your asset documentation. Posted: 01 Feb 2008 \| Published: 01 Jul 2007 TOPICS: Audit Trail \| Business Processes \| Documentation \| Regulations \| Security

SAP Upgrade Assessment: Mitigating Risk of Upgrade Projects sponsored by HCL Software WHITE PAPER: This white paper examines the challenges and risks associated with SAP Upgrades and analyze how a SAP Upgrade Assessment could be used as a risk mitigation tool. Posted: 20 Jun 2008 \| Published: 13 Mar 2008 TOPICS: Business Processes \| Downtime \| Risk Assessment \| SAP (Product) \| Testing

Creating and managing value-driven product portfolios sponsored by IBM WHITE PAPER: The product portfolio decisions you make today will determine whether your company is relevant tomorrow. To increase the chances of marketing a successful product, organizations must deliver products and services to the consumers they value the most, and they must provide those deliverables when their consumers want them. Read on to learn more. Posted: 24 Jul 2009 \| Published: 23 Jun 2009 TOPICS: Business Intelligence \| Business Processes \| Portfolio Management (IT Management) \| Product Development \| Product Life Cycles \| Product Management \| Project Management \| Project Portfolio Management