Dealing with Customers Reports

EGUIDE: The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.

Posted: 08 Feb 2021 | Published: 25 Aug 2020

EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.

Posted: 08 Feb 2021 | Published: 09 May 2019

EBOOK: SAP's Hana in-memory data platform promises to transform business processes. In this 11-page buyer's guide, Computer Weekly looks at how Hana is changing traditional SAP architecture, how it has streamlined customer services for one business, and why there is confusion over Hana implementation.

Posted: 08 Feb 2021 | Published: 09 May 2017

ANALYST BRIEF: In this Forrester brief, learn about the SiriusDecisions B2B Buyer Signals Framework and how it helps organizations identify the required signals and signal sensors for executing successful marketing programs and tactics.

Posted: 15 Mar 2021 | Published: 03 Mar 2021

INFOGRAPHIC: CXM and CRM systems help organizations boost customer satisfaction, but CXM focuses on how customers perceive a brand, while CRM helps employees understand their customers. In this article, we compare these platforms to help you decide which one is best for your business.

Posted: 19 Jun 2023 | Published: 19 Jun 2023

WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.

Posted: 08 Feb 2021 | Published: 19 Jul 2019

VIDEO: The best time to streamline and turbo-charge the sales process is when competitors are looking the other way. That's why now is a good time to make the shift to a CRM solution that can catapult your organization into the next round of growth.

Posted: 10 Jun 2009 | Premiered: 10 Jun 2009

WHITE PAPER: This white paper for the communications sector examines how inaccurate data can impact customer relationships and how implementing a multi-phase process can help feed cleaner customer data into enterprise solutions to maximize return on investment.

Posted: 20 Jan 2009 | Published: 20 Jan 2009

WHITE PAPER: By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.

Posted: 27 Apr 2009 | Published: 27 Apr 2009

PRESENTATION TRANSCRIPT: This presentation transcript features speaker Evan Levy, partner and co-founder of Baseline Consulting, a professional services firm concentrating on enterprise data issues. This discussion is about data quality and some of the challenges and pitfalls that are seen during data quality implementation.

Posted: 05 May 2009 | Published: 03 Mar 2008