Technology Whitepapers White Papers, Software Downloads, Definition and Webcasts

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Technology Whitepapers Reports

Today’s Market Realities Require New Demand Gen Strategies sponsored by Informa TechTarget EBOOK: In this e-book, we discuss the shortcomings of the classical lead gen model and provide a framework you can use to improve productivity and effectively identify, pursue and manage real opportunities. Posted: 08 Feb 2021 \| Published: 03 Nov 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems \| Marketing Literature

Decoding ABM: Simple data-driven strategies for successful ABM sponsored by Informa TechTarget EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy. Posted: 08 Feb 2021 \| Published: 09 May 2019 TOPICS: Accounting \| Accounting Software \| Business Intelligence \| Business Intelligence Software \| CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| CRM Services \| CRM Software \| Marketing \| Sales \| Sales and Marketing Software

The last mile to the individual customer: Sales and marketing software trends sponsored by TechTarget ComputerWeekly.com EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM. Posted: 08 Feb 2021 \| Published: 21 Dec 2018 TOPICS: CRM \| CRM Software \| ERP \| ERP Software \| Marketing \| Sales \| Sales and Marketing Software

Buying BANT Important considerations when sourcing high-quality leads externally sponsored by Informa TechTarget WHITE PAPER: On their own, few marketing or sales teams can fulfill the constant need for fresh, hot leads to fill their pipelines. Open this whitepaper to be able to better assess the wide array of sales funnel marketing offerings available to your organization. Posted: 08 Feb 2021 \| Published: 27 Feb 2020 TOPICS: Marketing

Marketing software moves closer to centre of the CIO's vision sponsored by TechTarget ComputerWeekly.com EGUIDE: In this e-guide: Software for marketing, from content marketing through customer experience management to marketing automation, and the rest, has not been as central to the vision of CIOs as ERP and the full panoply of IT infrastructure: storage, security, networking, data centres, and all of the above delivered by way of the cloud. Posted: 15 Mar 2021 \| Published: 15 Mar 2021 TOPICS: CIOs \| Marketing \| Marketing Information Systems \| Software \| Software as a Service \| Software Asset Management \| Software Best Practices \| Software Implementation \| Software Infrastructure \| Software Testing \| Software Upgrades

2021 APAC Media Consumption: Digital research preferences sponsored by TechTarget ComputerWeekly.com INFOGRAPHIC: In this infographic, we show the results of our 2021 Media Consumption Survey. Find out why localization of content is important to users and what type of content works best in each buying stage. Posted: 14 Dec 2021 \| Published: 14 Dec 2021 TOPICS: Content Delivery \| Content Networking \| IT Management \| Marketing

Billion Dollar Blindness sponsored by Informa TechTarget WEBCAST: Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts. Posted: 08 Feb 2021 \| Premiered: Feb 19, 2020 TOPICS: Artificial Intelligence \| Business Activity Monitoring \| Business Communications \| Business Consulting Services \| Business Development \| Business Environment \| Business Management \| Business Metrics \| Business Models \| Business Performance Management \| Business Process Management \| Business Process Modeling \| Business Processes \| Business Service Management \| Marketing

AI: Beyond the hype sponsored by TechTarget ComputerWeekly.com EGUIDE: Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here? Posted: 08 Feb 2021 \| Published: 06 Nov 2017 TOPICS: Artificial Intelligence \| Autonomic Computing \| Autonomous Systems \| Business Intelligence \| Business Intelligence Software \| Business Management \| Business Processes \| Business Systems

Enabling Sustainable Compliance Management sponsored by IBM WHITE PAPER: Read this white paper to see how adopting a sustainable security compliance strategy minimizes risk, while making proper use of people, process and technology. Also learn how you can cost-effectively comply with regulations, while maintaining business flexibility to achieve mission goals. Posted: 22 Dec 2008 \| Published: 19 Dec 2008 TOPICS: Best Practices \| Business Processes \| Compliance (Systems Operations) \| Compliance Audits \| Compliance Software \| Data Security \| Enterprise \| HIPAA

Web 2.0 at Work: Departmental Use Cases sponsored by Oracle Corporation WHITE PAPER: With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces. Posted: 03 Apr 2009 \| Published: 01 Aug 2008 TOPICS: Blogs \| CRM \| Financial Management \| Financial Reporting \| Human Resources Management \| Marketing \| Sales and Marketing Software \| Social Networking \| Tagging \| Web Applications Software \| Wikis

Technology Whitepapers Reports