Advertising Effectiveness White Papers

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Why More High-Performance Companies Are Depending on Intent Data sponsored by Informa TechTarget WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today. Posted: 08 Feb 2021 \| Published: 27 Sep 2019 TOPICS: Business Intelligence \| Business Intelligence Software \| Data Management \| Data Management Software \| Data Quality \| Marketing \| Sales \| Sales and Marketing Software

Moving From Leads to Buying Groups in One Easy Step sponsored by Informa TechTarget WHITE PAPER: In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups. Posted: 08 Feb 2021 \| Published: 06 May 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing

Evolution Vs. Revolution: Driving B2B Efficiencies Forward with People, Processes and Technology Tools sponsored by SEEBURGER WHITE PAPER: B2B integration technology, offers powerful and complementary tools and services for seamless business integration and meeting the challenges of global collaboration. Posted: 27 Oct 2008 \| Published: 27 Oct 2008 TOPICS: B2B \| Best Practices \| Business Environment \| Business Processes \| ERP \| IT Infrastructure

Enterprises Reap the Rewards of Modernizing Their ERP Systems - IDC Research sponsored by SAP America, Inc. WHITE PAPER: This white paper outlines strategies for organizations considering upgrading or replacing their enterprise resource planning systems in order to handle business growth, streamline internal processes, and leverage technology innovation. Posted: 06 Aug 2008 \| Published: 01 Mar 2007 TOPICS: Business Processes \| Collaboration \| ERP \| Productivity \| Web Services

Realizing the Value of the Green Data Center by Integrating Facilities and IT sponsored by IBM WHITE PAPER: This white paper discusses the importance of managing energy consumption in data centers and how systems management technologies contribute to green management. Posted: 06 Oct 2008 \| Published: 04 Oct 2008 TOPICS: Business Processes \| Data Centers \| Energy Industries \| Environmental Compliance \| Environmental Industry \| Environmental Law \| IT Infrastructure \| Systems Management

Taking On-Demand CRM Integration to the Next Level sponsored by Oracle Corporation WHITE PAPER: This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand. Posted: 08 Nov 2007 \| Published: 01 Sep 2007 TOPICS: Application Integration \| Business Process Management \| CRM \| CRM Software \| Customer Satisfaction \| Marketing \| Oracle (Product) \| Productivity \| ROI \| Sales \| Software as a Service \| User Experience

Master Data Management: Effective Data Governance sponsored by IBM WHITE PAPER: This white paper will describe how engaging in a master data management (MDM) project enables effective governance of data-specifically master data-and achieves maturity in key categories of the IBM Data Governance Maturity Model. Posted: 09 May 2008 \| Published: 01 Nov 2007 TOPICS: Business Processes \| Customer Data Integration \| Master Data Management \| Service Oriented Architecture

Automating Your SOA Center of Excellence sponsored by WebLayers WHITE PAPER: This white paper discusses the steps necessary for implementing an effective SOA Center of Excellence. Explore how to automate and apply the appropriate levels of SOA governance. Posted: 05 May 2008 \| Published: 01 Mar 2008 TOPICS: Business Process Management \| Business Processes \| SOA \| SOA Governance \| Software Development Life-Cycles

Take a Holistic Approach to Business Driven Security sponsored by IBM WHITE PAPER: Read this white paper to learn about actions that organizations can take to drive security efforts from a business-driven perspective, and how leadership from IBM can help enable success. Posted: 22 Dec 2008 \| Published: 19 Dec 2008 TOPICS: Business Processes \| CRM \| Data Security \| Enterprise \| Investments \| Physical Security \| Security Infrastructure

Cisco Growing with Technology Awards 2007 sponsored by Cisco Systems, Inc. WHITE PAPER: Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities. Posted: 22 Feb 2008 \| Published: 01 Jan 2007 TOPICS: Business Operations \| Communities \| Customer Relationship Management \| Marketing \| Public Sector