Let Customer Feedback Do the Driving
sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER:
As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
Posted: 07 May 2009 | Published: 31 May 2007
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Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
Posted: 14 May 2008 | Published: 01 Sep 2007
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Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM Line of Business
WHITE PAPER:
This paper reveals key insights into what actually drives customer advocacy, as well as what grocers can do to improve the level of advocacy among their customer populations.
Posted: 12 Jun 2008 | Published: 01 Sep 2008
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Maximizing Data Quality to Build Profitable Customer Relationships
sponsored by Pitney Bowes Group 1 Software
WHITE PAPER:
This white paper will help you understand the role of data quality in developing profitable customer relationships. Gain insight into the strategies and technologies that can help you get the most from your customer-facing systems.
Posted: 18 Sep 2007 | Published: 01 Jan 2003
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Document Your Ideal Customer Profile (ICP)
sponsored by Informa TechTarget
WHITE PAPER:
Open this white paper to learn how to keep up with trends in marketing communication and demand generation to continue moving buyers through your sales funnel.
Posted: 08 Feb 2021 | Published: 19 Nov 2019
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How Ready Are You for Account-Based Marketing?
sponsored by Informa TechTarget
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
Posted: 08 Feb 2021 | Published: 24 Sep 2019
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Top 5 Best Practices for Creating Effective Campaign Dashboards
sponsored by Tableau Software
WHITE PAPER:
We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.
Posted: 04 Jun 2008 | Published: 01 Jun 2008
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Best Practices in Creating a Strategic Finance Function
sponsored by SAP America, Inc.
WHITE PAPER:
the following article will share the results of SAP research as well as APQC's Open Standards Benchmarking Collaborative (OSBC) research. The OSBC research is the first global set of common standards for business processes and data, giving organizations an independent, authoritative resource for evaluating and improving business practices.
Posted: 26 Jan 2009 | Published: 23 Jan 2009
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Realizing the Value of the Green Data Center by Integrating Facilities and IT
sponsored by IBM
WHITE PAPER:
This white paper discusses the importance of managing energy consumption in data centers and how systems management technologies contribute to green management.
Posted: 06 Oct 2008 | Published: 04 Oct 2008
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Critical Technologies for Compliance and Risk Management
sponsored by Siperian, Inc.
WHITE PAPER:
Due to the financial meltdown in the mortgage-backed securities industry, new compliance requirements will be implemented. Read this paper to find out how organizations can ensure compliance with stricter regulations and manage risk appropriately so the business does not slip into non-compliance resulting in negative publicity or punitive fines.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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