WHITE PAPER:
This white paper will help you understand the role of data quality in developing profitable customer relationships. Gain insight into the strategies and technologies that can help you get the most from your customer-facing systems.
WHITE PAPER:
As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
WHITE PAPER:
This paper reveals key insights into what actually drives customer advocacy, as well as what grocers can do to improve the level of advocacy among their customer populations.
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
WHITE PAPER:
In this brief, explore how individual lead counts and conversion metrics can distract organizations from producing pipeline and revenue, and how buying-group-aware measures enabled by the Demand Unit Waterfall™ can provide a more meaningful evaluation of the health of the B2B revenue engine.
WHITE PAPER:
This paper explores optimization strategies and demonstrated benefits being achieved today with IBM Software solutions. Utilization of these capabilities can help you meet the increasing challenges of energy efficiency, cost containment and compliance.
WHITE PAPER:
This eBook discusses how SOA can be used to overcome business process inefficiencies. Explore practices for effectively implementing SOA and developing service-oriented applications.
WHITE PAPER:
Process-centric IT is, first and foremost, a way for the IT organization to build applications that will deliver greater flexibility and agility to the business-enabling high performance.
WHITE PAPER:
Alcatel-Lucent's innovation engine explores new ideas and opportunities to address environmental concerns while solving business problems.
