WHITE PAPER:
Retailers must understand that the online shopper segment is continually maturing and be mindful of how this evolution influences consumers' expectations.
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
WHITE PAPER:
The intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte." Myths and misconceptions create their own risks and need to be debunked. This article outlines some risks, debunks some myths, and provides some protective "hard hats" for data miners.
WHITE PAPER:
As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
WHITE PAPER:
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
WHITE PAPER:
This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
WHITE PAPER:
Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
WHITE PAPER:
This paper analyzes the impact of the cloud on the IT Ecosystem and provides answers to what an organization needs to do in embracing a right cloud strategy.
WHITE PAPER:
With customer demands rising and prices falling, service excellence alone is no longer enough to ensure future growth and profitability. Read this white paper to explore strategies, practices, and tools that can help your business achieve p...
