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Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales sponsored by Oracle Corporation WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. Posted: 19 Sep 2008 \| Published: 19 Sep 2008 TOPICS: B2B \| B2C \| Collaboration \| Lead Generation \| Sales Channels \| Sales Representatives \| Social Networking

What an Actual Marketing Transformation Really Looks Like sponsored by Informa TechTarget CASE STUDY: Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology. Posted: 08 Feb 2021 \| Published: 17 Jun 2019 TOPICS: Artificial Intelligence \| Business Intelligence \| Business Intelligence Software \| Business Process Management \| Business Process Management Software \| Marketing \| Predictive Analytics \| Predictive Analytics Software \| Real-time Analytical Software \| Real-time Analytics \| Sales \| Sales and Marketing Software

Expert Panel Webinar: Today’s Market Realities Require New Demand Gen Strategies sponsored by Informa TechTarget WEBCAST: This interactive panel webinar addresses three major pivot points for optimizing your demand capture capabilities moving forward – actions you should be considering to protect revenue in the short term and achieve breakthrough success in the future. Watch it here to learn more. Posted: 08 Feb 2021 \| Premiered: Jul 7, 2020 TOPICS: Lead Generation \| Market Research \| Sales

An Introduction to ABM Scoring sponsored by Informa TechTarget WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring. Posted: 08 Feb 2021 \| Published: 19 Jul 2019 TOPICS: CRM \| CRM Analytics \| CRM Services \| CRM Software \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Support Software \| Lead Generation \| Lead Management \| Marketing \| Sales \| Sales and Marketing Software

Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now sponsored by Informa TechTarget EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes. Posted: 08 Feb 2021 \| Published: 10 Apr 2019 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| Customer Data Integration \| Customer Loyalty \| Customer Satisfaction \| Marketing \| Predictive Analytics \| Sales \| Sales and Marketing Software

The Science of Cross-Sell and Upsell sponsored by Informa TechTarget RESEARCH CONTENT: Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling. Posted: 08 Feb 2021 \| Published: 09 Jun 2020 TOPICS: Sales \| Sales and Marketing Software \| Sales Channels \| Sales Consulting Services \| Sales Contact Management Software

Why More High-Performance Companies Are Depending on Intent Data sponsored by Informa TechTarget WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today. Posted: 08 Feb 2021 \| Published: 27 Sep 2019 TOPICS: Business Intelligence \| Business Intelligence Software \| Data Management \| Data Management Software \| Data Quality \| Marketing \| Sales \| Sales and Marketing Software

Selecting and Engaging Relevant Accounts for ABM ROI sponsored by Informa TechTarget WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market. Posted: 08 Feb 2021 \| Published: 05 Jun 2019 TOPICS: Accounting \| Accounting Industry \| Accounting Software \| Business Intelligence \| Business Intelligence Software \| CIOs \| Marketing \| Sales \| Sales and Marketing Software \| Sales Force Automation

Leverage ERP for Sales & Operations Planning sponsored by IFS WHITE PAPER: Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market. Posted: 12 Jan 2009 \| Published: 12 Jan 2009 TOPICS: CRM \| Enterprise Systems \| ERP \| Marketing \| Sales \| Software \| Strategic Planning

Flexible Work: Rhetoric and Reality sponsored by Citrix Online - GotoMyPC WHITE PAPER: Experts have been predicting an explosion in the mobile workforce trend for years, to learn more about this trend Citrix Online and the Work Design Collaborative joined forces to conduct a survey about trends in flexible work policies and technology. Posted: 13 Nov 2008 \| Published: 13 Nov 2008 TOPICS: Business Processes \| Mobile CRM \| Mobile Device Management \| Mobile Workers \| PDA \| Productivity \| Videoconferencing Systems

BtoC Reports